Ted Nicholas - Home-Study Course

  “Ted is an entrepreneur who has personally sold millions of dollars worth of his own products and services. He has successfully fought in the trenches and knows, first hand, what works and what doesn't work. As an able practitioner and effective teacher, he also knows how to present his material in a fun and exciting way and has taught students who have gone on to build successful companies of their own. I strongly suggest you study the Millionaire Entrepreneur home-study course. It is rare when a successful practitioner is willing to share his secrets as Ted did at this important conference.”
-Joseph Sugarman
Chairman, JS&A Group, Inc.

  “What I've gotten out of the 3 days here are more ideas that I can go back and implement, but I think what's most important is that the information is practical, that you have blueprints and road maps that you can take and implement right away. You don't have to go back and say, ‘Well, this is theory, does this work?'

  “These are things that have actually been tested, and are being used, which I think is most important, because there are a lot of seminars that give you theory, whereas here, you're getting very practical information that can be implemented immediately, as opposed to waiting.”
-J. Denise Clement

“I just want to totally thank you for the most marvelous seminar, workshop, that I could imagine. I have to admit that my mental hard drive is packed full and processing, and it's going to take some time for me to unload everything that I have learned here, and put it into application into my business. But it is so incredibly full of information, and good spirit, and kindness, and camaraderie, that it should go down as just one of the best ones that has ever happened".

  “I would recommend highly that anyone get the tapes, and the sets, and all the papers that go with it, because it will be invaluable to them.”
-Carrie Tilton
Baton Rouge, LA

  “As the old proverb states, teaching us how to fish, instead of just giving us a fish, are tools that any entrepreneur should know. Throughout the whole session, my mind was dancing because of the power of both the direct marketing concepts that you were teaching us, and also the online tips and the powerful concept of blending them together".

  "No other workshop or seminar has had this before. Any entrepreneur who is in business, if he's online, needs to know this information, not only to grow his online business, but also to tap into the direct marketing, and using that to grow his business that way.”
-Mike Aguilera
San Jose, CA

  “Anytime I'm working on anything for my company, I pull out all of my stuff from Ted. I have it scattered on my floor, and out of all, I can tell you, out of having a gigantic library full of marketing books, Ted's stuff is in the top 1%. If you're here, you can literally buy $50,000, $60,000, $70,000 worth of his stuff, and Ted's is some of the best you'll ever find, and so anyhow, I got 2 or 3 big bombshells of great ideas here, and if somebody can't get $20,000 or $30,000 bucks out of this, please see a doctor.”
-Mike Fry

  “I have a confession to make. When I first heard about this seminar, I didn't know who Ted Nicholas was, and I didn't have any idea of what was to be expected. All I knew is I have an undying need to do what I want to do in my life and succeed in what I see myself as being. I had contracts in the entertainment business and I had contracts, and I said, ‘Frankly, I've been to a lot of seminars, and I don't learn that way. I just usually feel overwhelmed. My head hurts by the second day of most of these things, and quite frankly, I don't absorb it.' I fought this for about three or four weeks, actually gave a lot of excuses. But I have to admit, this has been the probably first out of 20 or 30 business seminars I've ever been to that has actually given me more content to blend sales marketing, common business principles, forward future thinking. Actually for me, I think it propelled me into that next step of what I was looking for. I just want to say that I will recommend this to anybody and everybody that I run into. Thank you. “I think everybody can maybe take a lesson out of Ted. You had mentioned that people have to do what's necessary to succeed. If you really want to make something happen, you can. You just really have to get out of your comfort zone.”
-Doug Brown
New Hampshire

  “I don't have a marketing background at all. I have been studying a lot, and not doing much in that direction, and I do have Web design clients. But now I do realize I've been trading time for dollars, and that I needed to do more. This weekend, I got some great ideas for what to do next.”
“So, now I have some positive actions that I can take, some marketing background that I can take with me so I do it right, and I think the online and offline combination was perfect. You know, I think a lot of us can see the fact that online marketing is getting tougher because of the e-mail laws and all that, and the fact that you have put this together, online and offline, is just invaluable. I know I can be a success now.”
-Beth Sobiloff
Hanover, MA

“What I do is to help people believe in themselves. To be able to think in the ways that are going to be able to get them where they want to go in their lives. I've been working one on one, in a relatively small sphere of influence. Listening to you, Ted, in order for people to be successful, even if they know all the right things to do, if they don't have that belief in themselves and that mindset that they're capable and that they believe in it, and that they have that passion to get there, they're not going to be successful. So any business that people are working on, I would be able to help them be more successful in making it happen. And I wasn't thinking of my potential clients in that way because I was working on a much more personal basis with people. So I just feel like it's kind of opened up my world, in terms of what I have to offer.”
-Randi Corbin

“The information that we're getting here, it's a lot, but it's also, like everybody said, it's practical. Mr. Nicholas, I mean, your credentials are to be admired, of course, your humility as a multi-millionaire to come down here and just share whatever you know is much appreciated. And just to end, I just wanted to share with you a quote from Wayne Dyer, which kind of like hit me, and I can relate it to this event: “When you seek happiness for yourself, it will always elude you, but when you seek happiness for others, you will find it yourself.”
“And, I think the information that we're getting here, and the kind of people that we're around, really, if you give more than what you take, you know, it will all eventually come to you 10-fold, and I just wanted to say that, thank you very much again.”
-Arthur Ortega

  “First, I want to say, I really enjoyed the information, and appreciate the step-by-step approach, easy to understand, the information on copywriting and list building was kind of a refresher course, but it's time to put it into action, and that would be the key thing, I would say to anybody, you should all get the tape set.”

  “But, most of all, for you, Ted, I really appreciate how you help show us how to get into a successful mindset, and into a positive attitude, and to get into the right state, mental state, peak emotional state to do the copywriting that can apply to everything we do in business, as well as in life, and I really appreciated hearing that, and that we put into practice here during the seminar.”
-Joyce Thomas
Freemont, CA

    Dear Friend,

        In order to become very, very rich you must first be a successful small business owner.


        It's the most direct route leading to great success and wealth. Nearly 100% of the self-made super rich began as small business owners.

        Plus, today's millionaires and billionaires run their business empires based on the knowledge they gained running a small business. Indeed, the most successful entrepreneurs, the cream of the crop, hire entrepreneurial managers and run their now large companies without losing the irreplaceable techniques gained in running small businesses.

        The enormous business success of the world's best-known entrepreneurs can be traced directly to the skills honed in starting and running small businesses.

Many rich and famous people began as small business owners

        Bill Gates, Jeff Bezos, Richard Branson, Donna Karan, Rich DeVos, Mary Kay, Steve Jobs, Ross Perot, Richard Marriott, Earl Graves, and Michael Dell are extraordinary examples of small business owners who grew their companies into giant enterprises.

        Indeed, as all the above people have stated, whenever any big business gets into trouble, it's usually for one big reason. As a business grows large, it's all too easy to lose the entrepreneurial edge. It becomes cumbersome and slow to react to changing circumstances.

        Quickly solving problems and capitalizing on opportunities is the biggest advantage of a small business.

Most small business owners barely get by

        However, please do not misunderstand. As you well know, the vast majority of small business owners are anything but rich.

        Most small entrepreneurs struggle to make ends meet, even with excellent products and services. Just to meet their payroll and pay their bills is a daily struggle. All their lives they work killer hours. They ruin their health. They spend precious little time with their families. And still they never seem to get ahead, regardless.

Why do some get very rich?

        Yet, a significantly small percentage of small business owners really have it made. The elite small business owners have a completely different quality of life. They somehow balance work and play. They spend limited hours on their business. They are relaxed and work almost effortlessly. They enjoy plenty of vacations. They spend lots of quality time with family, while building a tremendously profitable business worth millions.

What makes all the difference?

        What is the difference between those who never really make it and the super-rich entrepreneurs?

  • It's not how much money they start with

  • It's not I.Q.

  • It's not luck

  • It's not who they know

  • It's not their products

  • It's know-how

        A very special kind of know-how makes all the difference. But, these insider secrets are not taught in any school or university.

Wouldn't you like to know the inside secrets of the super rich?

    Here is the biggest secret of all.


    More than any other business skill, marketing makes all the difference.

    Why? Because every penny of company income rests upon marketing. Today, to succeed in a big way, you will need to master on-line and off-line marketing.

    Imagine what it would be worth to you to have the opportunity to obtain a Home-Study Course that actually revealed the key skills you need to both survive and prosper with your own small business.

    I have some great news! A millionaire entrepreneur who started from scratch reveals all his secrets.

    Ted Nicholas' career is truly amazing. He has successfully started and sold 23 companies. He has written 14 best-selling books. He conducts sell-out seminars around the world.

    But Ted is perhaps best known as a copywriter extraordinaire. Many experts consider him the #1 copywriter in the world. Whether anyone is any better is debatable. But people in the know consider him on a bad day in the world's top five. He strongly believes copywriting skills are not inborn. They can be learned.

    Ted will reveal his best copywriting secrets so you can write great sales copy yourself. Or to know what to look for to help you select the right professional copywriter for you.

Announcing the Home-Study Course of a lifetime!

    You are invited to examine a very special one-of-a-kind Home-Study Course.

You will discover step by step how to become a small business millionaire. It’s called THE MILLIONAIRE ENTREPRENEUR (aka THE SMALL BUSINESS SUCCESS SUMMIT).

    In this powerful, one-of-a-kind course you will discover:

  • How to start from scratch with little or no money

  • How to raise all the capital you will ever need

  • How to get rights to hot new products of your own that sell like crazy, or create them on your own

  • How to position your business with an irresistible U.S.P. (Unique Selling Proposition)

  • Why you are 17 words or less away from earning a fortune

  • How to persuade thousands of new people each month to sign-up to your list. Please note: The key to succeeding on the Internet is building your own list

  • The inside secrets of writing great copy

  • Today's most powerful Magic Words that work best in all your copy

  • Why emotional, right-brain copy absolutely produces the highest response rates (You will be trained in exactly how to write emotionally)

  • How to stop your competition from eating your lunch

  • How to instantly change your sales message in less than 10 seconds or less that can increase response by as much as 2400%!

  • Where do you start when you prepare copy? Discover the exact copywriting sequence which improves response by as much as 1000%

  • 5 behind-the-scene secrets you can do to mentally and physically prepare yourself before you write a single word of copy

  • The 9 little-known secrets to a successful space advertisement

  • How to prepare an appealing order form (including the exact words) that increases orders by as much as 10,000% instead of using a typical ugly one that depresses response

  • The exact words you should use in preparing a money-back guarantee that will both increase sales and reduce refunds

  • How to slash space advertising costs by up to 80% (This incredible information alone will make for your investment in the home-study course inconsequential) Indeed, these tips are worth hundreds of thousands, even millions, of dollars in the right hands

  • How to succeed using just the Internet and how you can increase your success dramatically by using a multi-media approach

  • 9 secret tips which help keep people reading your copy instead of stopping so early you have no chance to sell your product or service

  • A whole new approach to Yellow Page ads that assures they attract so much attention the reader is practically compelled to call you

  • 5 magic phrases that assure you get your envelope opened (You will be authorized to use these verbatim without any copyright worries!)

  • Attention women and other work-at-home entrepreneurs. It's not about money alone. Why a small business (full- or part-time) is the best and most ideal solution for women and others who need maximum flexibility in today's business world (No wonder one out of 4 new businesses today are started by women)

  • How to prepare "killer" two-step ads which are today's most profitable form of advertising

  • Three Magic Words that can increase response to your two-step ads by 3,000%

  • 12 Magic Words that will increase your repeat business by tenfold from customers who previously bought from you

  • How to convert customers into raving fans who attract new customers to you. Much can depend on the way you package your product

  • A formula for writing a P.S. which can double your sales

  • 5 postcard secrets that pull orders like crazy

  • How to increase your average order value from 40% to 60% without a penny of additional marketing costs

  • How to use inexpensive classified ads in print and on the Internet to bring in millions in profitable sales (Ted Nicholas started his huge business empire with a simple little $90 classified ad which he'll share with you)

  • Two important foods you should eat on days you write copy

  • How to price your product to maximize sales (Your pricing strategy can mean the difference between success and failure)

  • How to create powerful headlines, the most important element in writing successful sales copy (Ted Nicholas will reveal to you the "hidden benefit" technique he invented, which is 10 times more powerful than the second best method)

And that's not all

    As a small business owner, you are faced with several major entrepreneurial decisions which are vital to your success.

    While advisers and consultants, such as lawyers and accountants, at times can help, you really need the entrepreneurial perspective to help you make the right moves.

    In this unique home-study course, Ted Nicholas, the "Entrepreneur's Entrepreneur," gives you his never-before-revealed advice on such crucially important make-or-break matters, including:

  • Advantages and disadvantages of operating as a proprietorship, partnership, corporation, or LLC. If a corporation is your best choice, should you choose an open, close, or non-profit?

  • How to create a punchy, memorable name for your business, which will markedly increase your chance of success

  • What about your future: Should you buy other companies? Sell yours? Go public?

  • How to avoid the biggest entrepreneurial mistakes

  • Which services should you outsource and which should you do yourself or have employees take care of?

  • In which of the two major entrepreneurial categories are you? (The answer will help determine the type of company you should create)

  • How to arrange to have a mastermind group to help you

  • Should you bring in equity partners—or sell shares privately in your business?

  • When and how to hire and work with consultants

  • How to become a highly paid consultant yourself

  • How to buy everything wholesale at the lowest possible price — This includes hotel rooms, rental cars, clothes, jewelry, furniture and equipment

  • Why you will never fail

  • Facing the worst that could happen to your business and how you can recover quickly

  • Recommended reading — What books, newsletters, newspapers Ted reads

    But what does all this cost?

    Normally a seat at a private, limited-seat seminar conducted by Ted Nicholas would be as much as $7,500 and worth every penny and more. That’s what attendees happily paid to attend THE MILLIONAIRE ENTREPRENEUR seminar. Plus travel and hotel expenses.

    Your investment in the Home-Study Course for a limited time is a fraction of what live attendees paid-between $5,000 and $7,500. You’ll hear every single word, including the invaluable live Q&A attendees did. Plus, you’ll get a complete workbook as well.

    If you decide now, for a limited time, I'm even going to ethically bribe you with a huge discount just for being one of the early birds to make a decision right away.

    If you decide now, you'll pay only $347.

    What's the catch?

    There is none whatsoever!

    That's it and no more!

    We reserve the right to withdraw this incredible offer without notice.

    Avoid disappointment.  Don't hate yourself for missing out.

Money-Back Guarantee

    As an entrepreneur pursuing excellence, by now you must know THE MILLIONAIRE ENTREPRENEUR Home-Study Course is designed just for you. Or, perhaps it may sound so fantastic you are still a bit skeptical.

    Not to worry. You can review the program completely at our risk, not yours. So you risk nothing. Examine THE MILLIONAIRE ENTREPRENEUR Home-Study Course for 30 days. If you are not pleased for any reason, simply return your materials undamaged. You will be issued a prompt and courteous refund. Could anything be fairer?

    Order Ted's Millionaire Entrepreneur Home-Study Course now!


Bethany Waller
Vice President
Nicholas Direct, Inc.

P.S. Remember, here's what you get when you order the course:

    A beautifully packaged, 17 Audio CD set of the "Millionaire Entrepreneur Home Study Course"

    A complete 52 page workbook that accompanies the audio CD's.

    A complete 340 page transcript!

    127 Successful Headlines

    Ted's 20 unique personal affirmations

    40 of Ted's most successful ads

    You're invited to to examine this very special package. If you're not satisfied, for any reason, you will receive a prompt refund, no questions asked. That's a guarantee.

    "Entrepreneurs are the world's undiscovered heroes. Small, not big, businesses create more than 84% of all new jobs. I've been very fortunate in life. I promised my late father before he passed away that I would find a way to give back. My writing, seminars and home study courses are how I pass on my hard-won know-how. I'm committed to doing all I can to help entrepreneurs succeed and grow their business," says Ted Nicholas.

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  “It's almost impossible to state how much influence Ted Nicholas has had on my business success. From 1997, when I bought my first book from Ted I was hooked. I bought practically every single product I could lay my hands on from Ted."

  "I've lost count of how many times I've re-read and re-listened to his material. Ted's direct marketing wisdom is one of the key factors to helping me reach a sky-high six figure income this year.”
-Yanik Silver
Author “Instant Internet Profits”

   “Ted Nicholas started with $90 and turned it into hundreds of millions in sales. If you want small business success, study the course and absorb every single word he says.

  "Not only is Ted responsible for hundreds of millions in sales, but he's an incredibly generous man who has shown others how to reproduce his success time and time again.”
-Mark Joyner
#1 Best-Selling Author

  “I've got a lot of people I know who want to start their own business. They don't know how to do it, how to start it, and how to grow it rapidly, and I think the biggest thing I picked up here was that it doesn't have to be that hard.”

  “I think people over-complicate what it really takes to make a successful business, and through effective marketing, and especially through effective copywriting, I think anybody can make their business stand out so far from the crowd, that there really is no competition."

   "And I think anybody looking to start up a business or just to take their business from where it is now to the next level, these marketing techniques that we've learned at Ted's seminar can just accomplish amazing things in a very quick amount of time. Through practice and study, anybody can do it. So, like it was promoted, it is a step-by-step formula that anybody can follow.”
-Troy White
Alberta, Canada

  “You have so much…you're so sincere, and your energy level, too, is so powerful. You are a balance of spirituality and a balance in the physical self, and also just a wealth of knowledge, too.”
-Steven E
Author “Wake Up...Live The Life You Love”  

  “I have been a student of business for the last 20 years. I've worked in big business, corporate America. I worked all over the world, and I did the formal business training. I've been to many, many seminars over the years, so my perspective when I came to this meeting, I believe, is one of a seasoned observer, of what paid education can produce.

  “I believe that anyone who attends this seminar or were to get the tapes or videos, will pick up the principles from people who have done what they're talking about. In a world where everything is moving so fast, what we're looking for are maps and guidelines to get where we want to go quickly, and I can't think of a better place to get that than here. I have just enjoyed every minute. I'm going to keep an eye on you and keep coming back, and send all my friends. Thank you.”
-Jesse Dean
Penn Grove, CA

  “You know, sometimes the good guys do win, and Ted, I've been a fan of yours, you've been a mentor of mine without even knowing it for many years. And a lot of the things I did I can trace right back to you.

  I've had some success in direct marketing, in some of the things I did. “But, the great thing about this Summit is the reaffirmation of the basics. You can't really go wrong if you take the basics that have worked for years and years, and just keep doing them, and anyone can learn the basics, because they're the basics. If you want to grow watermelon, you've got to go dig up some ground, get some watermelon seeds, and plant them, and cultivate it. And, that's what we're doing, it's like the farm, if you're going to make a business, you have to do the basics, and you have to follow through. Anyone can do that, and I can say, for a fact, that anyone who get these tapes and they follow the steps, they have to succeed. If they're going wrong, they've screwed up the basics.”
-Ed Thorpe
Lynn Haven. FL

  “I have been a fan of Ted's for a long time, and attended one of your seminars in Florida in the mid-90's “You have not only provided, but have made a conscientious effort to make sure that those of us in the audience are not only audience members but are actually contributors to one another's lives. I'm sure, in some ways, some of us will be contributors to projects that you're involved in and vice versa. Those are the kind of hidden benefits that I'm always on the lookout for at conferences. And this one, especially, has gotten the highest of marks from me.”
-Jay Aaron

  “First of all, I want to thank you, Ted, because in the three days, you helped me to discover American spirit. “The second thing is thank you, Ted, for helping me to realize, to have a realization of the different rules on Internet marketing. It was a good thing to see and to hear this again, and to discover the Internet rules because it's very new. I am into direct marketing, but not in the Internet, and it's amazing, so to realize in front of our very eyes you produce sales of $30,000 or $25,000 in 24 hours without investing any money in sales letters It's very terrific, so thank you.”
-Serge Santano

“I host a radio show, the Moneyroom show, and because I disseminate information to other people, I come to things like this because I get a chance to meet other people, and obviously put things together and share those things. First of all, Ted, you have been a hero of mine for many, many years, since the early days of me creating commercials for radio stations. I was modeling some of your stuff long before people knew what modeling was.”  “I started applying some of the headline stuff to radio commercials, and I started winning a couple of radio awards, and something that I did in Pittsburgh won the best radio commercial for the state of Pennsylvania in 1985, from a headline concept that I got from you, so I really want to thank you.” “…I've been in the room with multi-millionaires before, but I've never been in the room with one that showed me how he made the money. So, for the first time maybe there's a shot that I can actually create that kind of income, and not just for myself, but also for people that I work with, and clients that I have.”
-Mike Lamb

“This comment is for the people who are wondering about whether they should buy the home-study course or not.
“Get the tapes. Go through them. You get the information that will allow you to look around at any business in the world, and instantly know how to improve it…If you were to use that one idea, how much would that be worth to you?

  “So, the question is not whether or not you can afford it, or where you're going to get the money to pay for the tapes. The question is how much of your business you want to improve, vs. how long do you want to continue working the hard way, that you already know doesn't work. Again, Ted, thank you.”
-Donald Kubelka

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